Tag: stories

Workshop: Storytelling Essentials for Effective Communication.

Workshop: Storytelling Essentials for Effective Communication.

A Practical Workshop on Business Storytelling.

Stories are about life and the life experience. Using stories, anecdotes and vignettes to clarify your message is a way to fast track a positive engagement with your audience. Human brains have a story listening mode, when activated it makes it devilishly easy for a speaker to captivate the attention of an audience. The term used is, “suspension of disbelief”. It is like getting the entire audience into a light hypnotic state in which they become more than ever attentive and receptive. This workshop reveals storytelling essentials and guides participants on a creative journey. Using practical exercises, examples and personalised feedback participants are able to find, structure and deliver a complete story for a specific purpose.  For a qualitative experience the workshop is limited to a maximum of 12 participants.

In Part 2 at a later date attention will be given to creating subtle nuances in a story to increase the depth of audience engagement to make a story sure to stick.

Workshop Part 1.

Purpose:  Find, structure and deliver a story to illustrate a specific message.

What you will learn: Sourcing stories, where to get them. Story construction and flow. Methods to create a spell binding effect. Delivering for maximum impact.

Benefits:  Engage the audience by creating an experience. Inspire, motivate, persuade and leave a lasting impression. Bring ideas and concepts into a form that is easy to understand and remember.

Who should attend: Leaders, Change Makers, Teachers, Trainers, Managers, Facilitators, Conference and Seminar speakers.

When: Friday 10th of November 2017. 14:00-18:00.

Where: ICAB. Rue des Pères Blancs/Witte Patersstraat 4, 1040 Brussels.

What participants say: “Excellent evaluations given for the exercises.”

“A practical , visual and engaging workshop.”

“Easy to follow structures with good examples.”

Register:  Eventbrite: Book your place here.

 

 

 

To Gain Clarity-Remove Clutter

To Gain Clarity-Remove Clutter

In 1998 when living in Sun Valley near Cape-Town my ceiling nearly collapsed because of the amount of sand that had been blown in under the roof tiles. Capetonians call it “The South-Easter” A strong, persistent, onshore wind, whipping up beach sand and driving it into every conceivable nook and cranny. The entire city gets a thorough sand blasting.

In Cape Town city centre the wind becomes an incessant gale force as it is channelled and accelerated through the buildings. Cyclists and pedestrians struggle to see through the flying grit and keep their balance.  The South-Easter can howl continuously for days.

Locals have nicknamed it “The Cape Doctor.” It also brings with it a beautiful mantle of cloud which gracefully rests on Table Mountain. Kite surfers and windsurfers welcome the strong steady wind and can be seen skimming across the waves at incredible speeds. But most of all when the wind dies down fair weather descends on the Western Cape and the air is crisp and clean for all.

The legendary Cape Doctor clears all pollution and pestilence.

Turbulent times present challenges but there are silver linings during the process and the satisfaction of having clear skies and clean air is mighty sweet.

When the fear of change, the unknown and the prospect of having to make sacrifices are preventing people from moving forwards, a well-articulated story could make all the difference. I’ve seen it work time and again by leaders like Barack Obama and Steve Jobs. Sometimes even a simple anecdote will do. Claims made in stories must be backed up but a story will provide the inspiration. Inspiration is the fuel for motivation, a key to unleash latent potential and the sauce to make a vision happen.

If you aim at creating something extraordinary and making it clear and understood, contact me on +32 498 523 649 on how to put business storytelling to work in your organisation.